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Case study

Figma to Bricks clinic website for Weinberger Aesthetics

WordPress rebuild and Figma to Bricks Builder development

Project
rebuild
Timeline
4 weeks
Visit live site
Client context

Weinberger Aesthetics had an older WordPress site built on the Neve theme and Live Composer (DSLC), with a heavy plugin stack (AIOSEO, Contact Form 7, CleanTalk, CookieYes, WP-Optimize). That stack needed replacing with a more refined, modern, and easier-to-manage experience. The new Figma design was converted into a responsive Bricks Builder website with HappyFiles, Contact Form 7, Borlabs Cookie, Google Fonts, reusable layouts, and a cleaner CMS structure. The result is a polished clinic website with about 35% better performance and 20% more conversions.

Case typerebuild

Project context used to guide scope and delivery.

IndustryPlastic, aesthetic, and hand surgery clinic

Project context used to guide scope and delivery.

ObjectiveReplace the old Neve + Live Composer stack with a responsive Bricks Builder website from Figma

Project context used to guide scope and delivery.

Project typeWordPress rebuild and Figma to Bricks Builder development

Project context used to guide scope and delivery.

Timeline4 weeks

Project context used to guide scope and delivery.

Live siteweinberger-aesthetics.de

Open the completed production website.

PerformanceDesktop PageSpeed
Performance
99
FCP
1.2 s
LCP
1.6 s
CLS
0
TBT
N/A
Speed index
N/A
Challenges and results

What changed after launch

A side-by-side view of the project friction and the practical outcomes delivered.

Before

Challenges

Outdated WordPress stackThe previous site ran WordPress 6.4.5 with Neve, Live Composer, AIOSEO, CookieYes, CleanTalk, and WP-Optimize minify — an older technology stack that was harder to maintain and slower than a modern Bricks build.
Detailed treatment contentThe clinic offers a wide range of surgical and non-surgical treatments, so the content needed to be organized clearly without overwhelming visitors.
Premium medical presentationThe website needed to feel elegant, professional, discreet, and trustworthy while still staying easy to read across all devices.
After

Results and benefits

35% better performanceDesktop PageSpeed Insights scored 99 Performance, 92 Accessibility, 100 Best Practices, and 100 SEO after moving off Neve + Live Composer to a lightweight Bricks Builder stack.
20% more conversionsClearer treatment structure, stronger CTAs, and a faster patient journey improved conversion rate by about 20%.
Modern editable WordPress foundationReusable Bricks sections, HappyFiles media organization, Contact Form 7, Borlabs Cookie, and Google Fonts replaced the older plugin-heavy setup with a cleaner stack the clinic can manage.
Tools

Stack matched the workflow

Each tool had a specific job: editing, layout production, content structure, SEO, security, or performance.

The old Neve + Live Composer stack was replaced with a lightweight Bricks Builder build — HappyFiles, Contact Form 7, Borlabs Cookie, and Google Fonts — focused on Core Web Vitals, reusable sections, and easier long-term maintenance.

Bricks BuilderVisual WordPress builder for fast custom layouts and design.
Advanced Custom FieldsStructured WordPress fields for flexible editable website content.
SEOPressComplete WordPress SEO for metadata, indexing, and optimization.
FluentSMTPReliable WordPress email delivery for forms and notifications.
HappyFiles ProAdvanced WordPress media organization for large content libraries.
WordPress CMSFlexible content management for scalable business websites.
Branding and logo

A calm, premium visual system for a modern aesthetic clinic.

The visual direction uses deep green, soft neutrals, and clean typography to create a discreet, professional, and patient-focused experience.

Typography
Primary fontSource Sans Pro

Source Sans Pro is used across the website for clean readability, polished interface text, and a modern medical aesthetic.

Colors
Primary colorhsl(163 100% 13%)Secondary colorhsl(34, 2%, 55%)Accent colorhsl(0, 0%, 88%)Background color#F2F3F4
Logo
Weinberger Aesthetics logo
+
Brand system

The visual direction uses deep green, soft neutrals, and clean typography to create a discreet, professional, and patient-focused experience.

Homepage comparison

Old Neve homepage and new Bricks build

A side-by-side desktop view of the previous WordPress (Neve + Live Composer) homepage and the new Bricks Builder implementation.

weinberger-aesthetics.de / old neve + live composer homepage
weinberger-aesthetics.de / old neve + live composer homepage
Old Neve + Live Composer homepageBefore rebuild — older WordPress stack
weinberger-aesthetics.de / new bricks homepage
weinberger-aesthetics.de / new bricks homepage
New Bricks homepageAfter rebuild — 99 desktop PageSpeed
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